Intro to AI

Outstanding Cases

Appreciative Inquiry and Culture Change at GTE
Author: Diana Whitney , David L. Cooperrider , Maureen E. Garrison , Jean P. Moore

GTE

Date 12/27/1999

Pages: 22

Annotation: In 1996, GTE, now Verizon, initiated grassroots changes with Appreciative Inquiry in order to move their company forward with the tech revolution. The story unfolds in the wonderful document at the link below.

Resource Files:
APPRECIATIVE INQUIRY AND CULTURE CHANGE AT GTE (pdf )

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