Appreciative inquiry: Accentuating the positive
S.P. Fitzgerald , K.L. Murrell , M. Miller
Business Strategy Review: London Business School
2003
Annotation: The authors give a brief introduction to appreciative inquiry, and an overview of Miller's research on the effectiveness of AI in building relationships, developing mutual understanding, trust, collaboration and successful implementation in the formation of a strategic alliance in 1998 between Monsanto, the leading global developer of transgenic plants using biotechnology, and MAHYCO (Maharashtra Hybrid Seeds Company), the leading producer of hybrid seed in India.
This brief overview of AI gives historical background information, description of the process, and examples of AI's imact on an organizaiton.
Online Resources:
Business Strategy Review: London Business School
Resource Files:
Accentuating the Positive (doc )
PPT presentation of the Efficacy of AI in Transcultural Alliances (ppt )
Miller's dissertation abstract (doc )
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